THE BLOG

30
Jan

Steinbach Graphic Design

Graphic Design In Steinbach

Three Marketing’s biggest advice to local businesses when it come to branding goes:

Don’t Sell Your Brand Integrity Short.

Far too often you see a company who invested in their logo and their website but compromise when it comes to any future graphic design. Shoddy flyers, tacky tag lines, clip-art ads, poor font selection (namely the use of the dreaded “Comic Sans”)–the list goes on. All of these marketing faux-pas’ can be detrimental to your brand.

If you want to be viewed as an industry leader, you must look the part. Having a team member or outsourced vendor dedicated to cross platform brand integrity helps sustain the life of your brand; It also ensures that your customers aren’t confused when they see promotional materials from you.

If the following  graphic design items aren’t strengthening your brand…they are hurting it:

  • Flyers
  • Business Cards
  • Online Ads
  • Print Ads
  • Social Media Images

There are many self proclaimed graphic designers all around the world. Some online, some from right here in Steinbach–some said to be from Steinbach but are outsourcing to India or the Ukraine. Many of these graphic designers are great and many, not.

We at Three Marketing can assure you that ALL of our services are local (that includes web development and hosting as well) and we take pride in it. The graphic design that we offer is nothing short of industry standards. Our team is always using the latest graphic design software, keeping up to date with the latest graphic design trends and most importantly we are sitting down with our clients and acquiring specific direction and information on their businesses.

Graphic design doesn’t have to break the bank, in fact we are proud to announce that our graphic design rates aren’t marked up from 15 minutes to equalling an hour. Often a small ad only takes a half hour so and you can rest assured knowing that you will be billed at an honest rate.

steinbach graphic design

steinbach graphic design

21
Jan

Email Marketing More Effective Than Ever

From one business owner to another, I can honestly say that our #1 sales tool in 2012 was our email campaign and tracking program “Bloomerang”. This program has absolutely everything a business needs when it comes to email marketing.

What does Bloomerang offer?

  • Drives traffic to your website or Facebook page
  • Gently reminds customers about your brand
  • Informs customers of “insider” promotions
  • Allows you to track how interested they are in your content so you can make refinements
  • Gives a geographical insight as to where your clients are based
  • Very mobile friendly

Fun Stats:

54-smallbusinesses

54% of small businesses surveyed rated e-mail as the top online promotion to drive site visitors and customers to their websites and strorefronts

Source: DMA Interactive

 

69

69% of US e-mail users have made online purchases as a result of receiving permission e-mail marketing.

Source: DoubleClick

78

Permission-based email is far and away the preferred method of communication for consumers. 78% of consumers rated email as their preferred way to hear from their favourite merchants and businesses.

Source: DoubleClick
11
Jan

Are You Overpaying For Website Hosting?

Here in Steinbach (and other areas of the province), too many businesses have come to us who have been overpaying for their website hosting. If you want the absolute honest truth about hosting, here it is:

Web hosting costs roughly $100 for the average website per year.  (This does not include major corporation websites or sites with online stores.)

There should be no monthly fees. If your hosting service or web designer is telling you otherwise, you may want to reevaluate.

What does Three do for website hosting? We charge $109/year. We have a $9 markup for the 15 minutes it takes to pass your information over to our web hosting service.

Our web hosting service isn’t a mysterious entity that is never seen nor heard of, it is an active part of our growing business that is readily available as the rest of the services offered by Three. Not only do we host your site for an honest price, we also keep a backup server running at all times in case one server goes down.

If you want to have minor updates done, rest in the assurance that we will take care of any bug fixes, maintain hack protection and keep your website up to date with Google–we have a packaged service that fits your needs. We offer a “Web Maintenance Package” for an additional $119/year. No monthly fees, no outrageous set up fees, just one honest rate as a “value added service” to our customers.

THAT is the truth about website hosting.