Tag: Facebook

05
Apr

Steinbach Loves Facebook

In a recent study performed by Three Marketing, statistics are showing that the majority of citizens in Steinbach and it’s surrounding area are actively using Facebook.

If your business doesn’t have a Facebook page and you are looking for an increase in reach you may want to adjust your advertising strategies to incorporate Facebook as a major tool.

 

REMEMBER:

When making Facebook Ads, you can target your demographics very specifically into the sub-categories listed (men, mothers, iPhone users).

08
Dec

9 Easy Ways to Use Facebook Effectively for Your Business

Despite what you may think, more people use Facebook than your teenage daughter and her peers. Facebook is now the home to over 800,000,000 active users today.

Before we go on to write about the steps to turning your small business into a Facebook success, here are some stats from “Search Engine People” to encourage you about the effectiveness of using Facebook as an efficient lead generator.

If Facebook were a country, it would be the third largest in the world!

Canadians use Facebook more than ANY other country.

The average user spends 20 minutes per day on Facebook

44% of women aged 18-24 check their Facebook status BEFORE going to the washroom when they wake up in the morning.

If you want your business to grow, you need to meet your customers where they’re at. Facebook is doing nothing but growing. This is a chance for your company to have an interactive presence, while creating mind-share.

OKAY!!!

Now that I have your attention, lets make Facebook work, shall we? Here are 9 suggestions for you to use to make your Facebook page a lead generator!

1) Be interactive!

Since we are gearing this blog towards smaller sized businesses, we can truly focus on giving your company a personality. Facebook isn’t a high-strung, game-face, cutthroat environment–it’s a comfortable, relaxed and personable place for people to communicate. If a person comments on your status update or leaves a wall post saying “I love your work”, show them love right back! Be sure to spell check and be polite.

2) Update Update Update:

If you are choosing to use social media as a tool, remain vigilant with your updates! Setting up a schedule or reminders on your phone are great ways to stay consistent with your online presence. If your viewers see that you haven’t checked your page in 3 weeks, chances are they won’t be dropping you a line.

3) Photos:

Recently have a company BBQ? Have a client win a monthly draw? These are all occasions when photos are taken and people are interested in. Don’t be afraid to show candid shots of your employees laughing…or you for that matter!

4) Tell Your Friends!:

There is no shame in inviting all of your friends on Facebook to your company page. The more the merrier. If your friend Joe has another hundred friends and he “likes” your business page, they will see! Who knows how many people your friends can influence!

5) Polls:

This is an underrated tool that Facebook provides for free! Right above your status update, there are options listed. One of these options are “Questions”. When you use this feature you can ask your followers any question and list choices for them to select. Facebook automatically tallies the votes and lets you know what your audience wants!

As you can see, I could go on forever about Facebook. The possibilities with social media are endless! The backbone being Facebook. Feel free to follow us on our Facebook page and be sure to check out our blog next week about how Twitter is taking over the nation and how YOU can use it to bring in even more business for your company!

25
Nov

Get Noticed in Your Online Community

“Does my company NEED social media?” is a very common question these days. You will hear people from smaller communities (such as Steinbach) who are willing to fight to the death denying the importance of social media.

The reality is Social Media is here to stay.

More and more people are turning to the internet for their source of information. According to Search Engine People (an online internet marketing company) there are statistics to support this statement (keep in mind, these stats are from 2010–meaning according to growth trends these numbers are more than likely higher now):

The Canadian Population is over 34,000,000 strong.
25,086,000 (or 73.78%) of those Canadians use the internet (Yes, even your spouse’s mother is using it! (also this blog contains more brackets than it should.))

97% of internet users USE THE INTERNET TO RESEARCH PRODUCTS OR SERVICES IN THEIR LOCAL AREA!!

Canadians spend an average of 44 hours online per month. Double the global average.

Over the next few weeks, Three Marketing will be blogging about each of the main Social Media platforms (Facebook, Twitter, YouTube and LinkedIn) to inform you on the importance of each web tool. We will explain in detail how to utilize these sites to your full advantage.

Remember, one good review has the potential to bring in 30 new customers. Think about putting your website in front of the eyes of your entire community

Your clients are out there searching for you right now. Will they find you?