Tag: websites

16
Dec

Why Our Clients Dominate the Online Market

After two years of providing Steinbach and Southern Manitoba quality web design services, we are proud to say that nearly every client of ours dominates the online market in their industry by showing up first on Google when their industry and location are searched (Eg: Steinbach Mortgage Brokers, Niverville Home Builders, etc.).

This is neither luck of the draw or a random success. Virtually every client that we take on for website design sees this success and therefore sees more traffic and receives more recognition than their competitors.

See Our Web Design Success For Yourself

Search the following on Google:

Steinbach Mortgage Brokers Castle Mortgage Group Steinbach
Niverville Home BuildersHeritage Lane Builders
Deck Builders Winnipeg Deck City
Fence BuildersSilverfox Enterprises
Steinbach Prayer SoakingEagle’s Loft
Brandon Christmas Light InstallationsNorthern Lights Installations
Steinbach DJ ServicesSummer Bounce Entertainment
Steinbach Auto SpaTimber Falls

View more of our work here

 

 

11
Jan

Are You Overpaying For Website Hosting?

Here in Steinbach (and other areas of the province), too many businesses have come to us who have been overpaying for their website hosting. If you want the absolute honest truth about hosting, here it is:

Web hosting costs roughly $100 for the average website per year.  (This does not include major corporation websites or sites with online stores.)

There should be no monthly fees. If your hosting service or web designer is telling you otherwise, you may want to reevaluate.

What does Three do for website hosting? We charge $109/year. We have a $9 markup for the 15 minutes it takes to pass your information over to our web hosting service.

Our web hosting service isn’t a mysterious entity that is never seen nor heard of, it is an active part of our growing business that is readily available as the rest of the services offered by Three. Not only do we host your site for an honest price, we also keep a backup server running at all times in case one server goes down.

If you want to have minor updates done, rest in the assurance that we will take care of any bug fixes, maintain hack protection and keep your website up to date with Google–we have a packaged service that fits your needs. We offer a “Web Maintenance Package” for an additional $119/year. No monthly fees, no outrageous set up fees, just one honest rate as a “value added service” to our customers.

THAT is the truth about website hosting.

 

16
May

Steinbach Web Design

Three Marketing

Has now been up and running for 5 months. All we can say is that we are absolutely THRILLED at the response we’ve received from our clients! We have been nothing but busy working with some of the greatest clients we could have ever ask for.

When it comes to marketing in Steinbach, the biggest topic that comes up seems to be Websites and Web Design. This is no surprise to us as more and more Steinbach businesses are learning that the internet is here to stay. Having a website built is no longer a luxury–it is an industry standard.

Web design is based around more than just a page with a logo and your business’ contact information. At Three Marketing we ensure that websites not only look their best–they also do their job…and that is being a full-time salesman.

In the 90’s, when you wanted renovations done in your house, you picked up the yellow pages and searched “Renovations”. You would then call the first ad that jumped out at you. The Google is the new yellow pages, and your website is that ad that has less than 5 seconds to pull the customer in. Making sure that your website shows up in the first 3 rows on Google is how businesses are becoming more and more successful.

How do I get my website to show up first?

You ask? The answer is simple…CONTENT.

Filling your website with valuable information about what you do and how you do it is not only important to your customer, it’s important to Google. In this blog alone, I’ve already mentioned “Steinbach” and “web design” or “websites” several times. This will prove to boost our ratings on Google within weeks. Remember, Google is LOCATION BASED. That means for the most part you don’t have to worry about competing with Joe’s Renos out of BC.

What comes after content?

Aside from having an engaging website with detailed information for your customers to research and Google to eat up…you need to make sure your site LOOKS good. Web design, though most won’t be aware of this, is an art form (at least that’s what we creative directors say to keep our egos afloat!). The average human spends LESS THAN 30 SECONDS on a website when they are looking for a service. If your site is an eye-sore in any way, shape or form–You are losing customers. Nobody likes to hear this but it’s the harsh truth of the new millennium. Customers are picky and skeptical when it comes to the online world.

Tips for website/web design success:

Brand it! Get your logo up, match your colours and be consistent.

No cheese! Gimmicks no longer are a selling feature (sound effects, music, flash player)

Use your face. People like to see that your business is trustworthy. What better way then having an “About Us” page showing you and your winning smile?

Update, Update, Update. Keeping your website current is a great way of letting your clients know you’re still around…it also boosts your rankings on google.

Link it. Have links leading to your site. Use Facebook, friendly companies and free listing sites to send traffic to your site.

 

For more information on websites and web design in the Steinbach area, contact Mike@ThreeMarketing.ca or phone 204.346.4418

24
Feb

Advertising Vs. Marketing

A common misconception people make is “marketing” and “Advertising” are the same thing. “Marketing” is the communication of a business to its viewers. “Advertising” is an outlet of marketing. Creating a marketing strategy for your company does not have to break the bank. Many different approaches can be taken to accommodate many different budgets. However, industry standard tells us that marketing budgets should be anywhere between 2-8% of gross annual sales. Taking huge risk by setting budgets that you can’t afford is as harmful as not setting any. Balance is key in all parts of life, the extremes of a marketing budget is no different.
Seth Godin has soon good advice in one of his latest blogs:

Too many companies don’t run many ads for themselves

Spending money on your own account is a difficult psychological hurdle. Lots of small businesses get stuck in this chasm, happy to pitch, to network, to send out proposals and to work far into the night, but hesitate when it comes time to pay actual cash money for marketing, trade show booths or other sorts of media.

For the bootstrapper, for the woman who has worked so hard to get to postive cash flow, it feels dangerously daring, on the verge of insanity.

The question is: do successful businesses spend money on media, or does spenidng money on media make you successful?

(I think it’s some of both.)”

Read more of Seth Godin’s blogs here: Seth Godin Blog

Three Marketing Inc. is Steinbach’s most trusted marketing agency. To contact Three Marketing call 204.346.4418 or email Mike Burnard at Mike@threemarketing.ca

21
Oct

Does My Company Need Marketing?

“Does My Company Need Marketing?”

Do you often ask yourself “Does my company need marketing”? If the thought is there then you probably do. Statistics Canada shows that 52% of small businesses fail within the first five years. 75% of small businesses don’t have a marketing strategy. There is a correlation there between two statistics that should not be ignored.

The answer is “yes”. The question small businesses should be asking themselves is “What can marketing do for my business”. There are very basic steps to start with to kickstart your company and follow through processes to keep the momentum of your company going.

Successful fortune-500 company owners all agree that marketing is an investment rather than a cost. Developing a strong brand creates an emotional attachment between your valued clients and your company. U.S. Small Business Association suggests “You may want to increase your marketing budget figure to as much as 10% of expected gross sales”. At Three, we do not want you to take it to the extreme of 10%. We are able to work with any budget and are glad to do so.

Logo

Changing your company logo is not an easy choice to make, however, in some cases it’s necessary. Sometimes it is to re-spark your company’s moral, but often you just have to keep up with the ever-changing world.

There is more to a logo than most people think. There is a definite psychological implication behind every choice you make when creating a logo. Shapes, fonts and colors ALL set of triggers in the human brain. Some are calming, trusting, exciting and some trigger impulse. (The almighty McD*****s for example has two very powerful impulse colors, red and yellow).

Website

Websites have the potential to be your greatest tool. Having an active web presence is no longer an indulgence, it’s a necessity. If you want to at the very least keep up with your competitors, a website is a must. 80% of internet users search for products and services online. Putting your company’s site on the front page of Google is now one of the most effective forms of advertising your business will ever invest in.

Facebook

Facebook is no longer just an internet site that your children fight each other for to the death over. It is now an active online social connection to over 800,000,000 active users. How does this affect your company? Even though it’s an “online world” it is still community based. In North America, the majority of users are the new generation, and middle-aged women. Statistics are now showing that in over 75% of North American homes, the wife is the final decision maker when it comes to finances. If your company utilizes Facebook’s “Company Pages” function, you are now putting the face of your company in front of thousands of potential valued clients.

There are many more ways to market your company. I am only scratching the surface in this blog. I hope it has been helpful for you. If you have any questions at all be sure to call us!Marketing and strategy

06
Oct

SEO

Search Engine Optimization

Having a website built around SEO essentially means: “show up first on Google”. Google is the most used search engine on the internet today. Building your site with SEO in mind increases the chance of you showing up FIRST when the name of your product or service is typed in on Google.

When someone is new to a region they rely on Google as a referral tool. For example, if they are looking for a hair salon, they won’t know the names of the salons, they will simply type in “Steinbach Hair”. A list of related categories will then show up. Instinct on the internet is to examine one of the first three choices. At this point they will look for a comfortable brand, functional website and client testimonials.

Building a website with clear and concise content is essential for attracting relevant Google searches; but a website needs to stay active and current.

Here is a list of ways to keep your company’s website current and SEO friendly.

1) Blogging
Blogging can be integrated into your website. It is a great way of communicating with potential clients that have landed on your page. Whether it’s an engaging topic or a monthly sale special, it is the easiest form of staying current with your site visitors.

Functionality
If your website doesn’t function properly, contains dead links, or is only a one-page site–Google will not find it. It is imperative to maintain your site and have path links throughout your site to prove it’s functionality to Google.

3) Back Links
Back-links are one of the most effective ways of grabbing Google’s attention. Some company’s pay thousands of dollars a year to for active pages to host back-links. Social Media, however, is a free way of achieving this. Social Media is one of the strongest marketing tools within your reach. It focuses on local communities and gives your company an interactive online presence while hosting back-links directly to your website.

Google AdWords
Paying Google a monthly fee is an easy way of ensuring that your company shows up at the top of the page.

06
Oct

Hello Steinbach!

Steinbach has a new face in town! Three Marketing is proud to announce our branch is now open for business in Steinbach, Manitoba. Our physical location in Steinbach is currently under construction, however, we are still taking on numerous clients! Be one of the first companies in Steinbach of your trade to work with Three and watch your business leave your competitors in the dust!

Three Marketing is a full services marketing agency with a fresh perspective and decades of combined experience. We offer virtually limitless service with dedication to deadlines.

Not from Steinbach? Not a problem! Three covers the majority of southern Manitoba. Call or email us to find out what we can do for you!